I think it is a great idea to understand the aspects of salon marketing. Salons are great places that provide people with many hairstyles and perhaps manicures, pedicures, and other services that are difficult to perform at home. I love to see competition in salons.
If you are going to have a salon, you need to create a catchy title. This may involve popular culture or some type of clever turn of phrase. Of course, there are the obvious, but cute salon names such as, "Hair We Go." I've heard of hair school that is called Stage One. Doesn't that make it sound like it is a salon for celebrities? I think it does. I've also heard of a hair salon called Razzmatazz. If you ask me, that makes it sound like it is a lot of fun. You need to look at words, phrases, and popular culture in order to come up with a great salon name. Of course, you can always call it by your own name or names, too, but it may not be as catchy.
I've seen many different logos for hair places, too. Using the examples that I gave, Stage One has a very simple logo with white letters for the name on a green background. The logo gives a very professional feel to the hair salon school. Razzmatazz has jazzy looking white letters that are outlined in purple. It gives the salon a more random feeling.
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